New Zealand King Salmon (NZKS) has reduced production as it acts in accordance with social distancing measures to curb the coronavirus spread, reports Stuff.

It is also re-focusing on the retail segment to compensate for business lost because of the closure of much of the foodservice sector. The company's sales are usually 75 percent foodservice and 25 percent retail, however, the Covid-19 situation has forced the company to rethink this.

"We're certainly seeing a downturn in sales, and we're switching our business to be more retail orientated here in Australia and the United States," NZKS CEO Grant Rosewarne said.