The "big guns" in salmon farming are currently seeking fresh capital, and their search is taking them all over the world.
After having completed business in Norway, Cermaq boss Geir Isaksen and his colleagues are doing the rounds this week of the financial capitals of Europe and the United States in a campaign to entice investors to join in on assisting the company to go public.
IntraFish attended Cermaq’s presentation in Bergen, Norway, and it was fascinating to observe how their top management made such a great show of distinguishing themselves from other major players in the salmon industry, both in terms of economic thinking, relationship to the market, and where position in the value chain is concerned.