Connecticut-based Trufresh was founded as an alternative to conventional freezing methods. Using a patented process, cellular integrity is not compromised in the freezing process and the products retain all of the original qualities unlike when frozen conventionally, the company said.

"We believe that PanaPesca offers a high quality product line through a dynamic sales organization that will enhance our presence in the market," says Kevin VanderVoort, president of Trufresh.

"We share with Trufresh a commitment to produce and market products of the highest quality and consistency that deliver value to our customers.