According to the news agency, the Bolton Group, Dongwon Fisheres and Thai Union are interested in making a bid for the canned seafood giant.

They are joined by financial bidders, including the private equity funds Permira, BC Partners, the Blackstone Group, says the report.

MW Brands is owned by Trilantic Partners, which was formerly the private equity arm of Lehman Brothers.

The group, which owns John West, Petit Navire, Hyacinthe Parmentier and Mareblue, could fetch around €650 million ($794 million) to €700 million ($855 million), a source told Dow Jones.