“With today’s prices, we are selling at a loss. You can get the salmon cheaper in the supermarkets than you can from the producers,” Vedelgart told IntraFish.
However, he said the company is buying more raw material from Norway.
“No, more in fact. That’s due to so many of our competitors already having gone bankrupt on account of the high prices,” he said.
Normally margins for the Danish fisheries industry average around 3 percent, depending on the type of product.
Vedelgart said that consumers are going to have to start paying more for salmon, but it is difficult as it is the supermarket chains that decide the prices.
