John West launched a new range of Steam Pots this month, making its first appearance in the pot snacks sector.
Steam Pots – which can be prepared in five minutes by adding boiling water to couscous and then mixing in the infused tuna – will provide consumers with an instant, hot lunchtime snack for at home or on the go.
Available both in independents and multiples, the product will retail at £2.69 (€3.30/$4.40).
The range includes the two existing Tuna Infusions varieties and introduces three additional variants:
• Basil Infusions with Sundried tomato couscous
• Chilli & Garlic Infusions with Spicy Red Pepper couscous
• New Lemon and Thyme Infusions with Tomato and Black Olive couscous
• New Coriander and Cumin Infusions with Lime and Coriander couscous
• New Soy and Ginger Infusions with Mushroom couscous
The launch of the Steam Pots range will supported by a £1.5