US based fast-food restaurant chains Carl's Jr. and Hardee's are rolling out a charbroiled Atlantic cod fish sandwich at the end of January, to coincide with the Lenten season.
The sandwich is the first charbroiled fish sandwich available nationally at a fast-food chain and contains 420 calories.
Staying true to its tradition, Carl's Jr. is introducing the new sandwich using a sexy ad campaign that launches during the Super Bowl. The commercial features Sports Illustrated swimsuit model Nina Agdal chowing down on the sandwich at a Hawaiian beach.
