Lischewski, who is chairman of the International Seafood Sustainability Foundation (ISSF), a global partnership among scientists, 60 percent of the tuna canning industry and WWF, gives an insight into how he sees ISSF taking the tuna business forward.

Seafood International: Consumer and media hysteria over tuna is rampant. What can the International Seafood Sustainability Foundation (ISSF) bring to the table?

Chris Lischewski: Unfortunately, mismanaged bluefin will continue to give the whole industry a black eye, as certain parties will always be happy to print a headline that simply reads ‘Tuna stocks being decimated.’

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