The sight of a traveling salesman may have become a thing of past in many countries, but German frozen food processor Bofrost is keeping the age-old tradition alive.
Delivering everything from cake to seafood, the Straelen-based company has built a reputation for outstanding customer service and great seafood in its 40 years of business.
Bofrost claims around 22 percent of Germany's lucrative deep-frozen products market, valued at an estimated €4 billion ($3.3 billion).
The company's more than 40 seafood products are offered in all 3,500 trucks in the company's fleet.
Ulrich
