The aquarium will help ARAMARK develop practices to guide the supply, purchase and consumption of sustainable seafood for as many as 180,000 of its employees in the United States, and potentially tens of millions of consumers in businesses, universities, schools, sports and entertainment facilities, parks and other locations where the company operates.

As part of the new partnership, ARAMARK has made a commitment to shift its seafood purchases in the U.S. toward sustainable sources the next 10 years.

The company has begun working with suppliers, chefs and managers to:

  • Identify and encourage the purchase of seafood species listed on the aquarium’s Seafood Watch “best choices” and “gGood alternatives” lists, and discourage purchase of species on the “avoid” list;
  • Regularly seek operator feedback and aquarium research to ensure that seafood recommendations are progressive yet achievable;
  • Develop marketing and training materials that clearly convey to field management and front line employees the importance of the issue and the company’s position on sustainable seafood choices;
  • Distribute as appropriate the...