US-based Acme Smoked Fish Corporation said Monday it is relaunching its seafood brands, including Acme, Blue Hill Bay, Ruby Bay, and Great American Smoked Fish.

The company will also be launching a Website and packaging redesign as part of this

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campaign in the coming months.

Acme’s new brand follows extensive market research into consumer and wholesaler perceptions, with data revealing a need for greater differentiation among its family of brands and their relation to Acme Smoked Fish Corporation, the company said.

The