Alsons Aquaculture Corporation sees its pioneer venture to break into the China market as a “calculated risk” that could pay off.

“It is a good opportunity for us to introduce a quality product in a huge market,” said assistant vice president of processed foods, Gabriel Alcantara.

This is the first time Alsons, which claims to be the only fully-integrated fish culture company in The Philippines, is targeting exports to a non-Filipino market, he told IntraFish.

The company usually exports value-added, processed milkfish to countries where there is a significant Filipino population.

Milkfish