Russia chaos, strong Lent promotions driving Alaska pollock block preference over surimi this year

Promotions at quickservice restaurants to win back US consumers are driving block production.

McDonald's Filet O Fish sandwich made with Alaska pollock is driving block production, according to some US producers. — McDonald's Filet O Fish sandwich made with Alaska pollock is driving block production, according to some US producers.Photo: Twitter/Monosynth

Rachel Sapin

Alaska pollock Alaska Foodservice McDonald's Craig Morris

Published 22 February 2024, 00:51Updated 22 February 2024, 00:51