Inflation is shifting consumer seafood purchasing away from fresh fish and shellfish and toward shelf-stable and frozen items, according to new data released by IRI and analyzed by Texas-based market research firm 210 Analytics.

In April, the volume of fresh seafood sold at US supermarkets was off more than 22 percent from the same month a year ago. Dollar sales slipped 11.8 percent to $493 million (€475 million).

While dollar sales remained above 2019 pre-pandemic levels, volume is now trailing the 2019 levels, suggesting the sector is giving back the gains made during COVID.