Salmon farming giant Mowi had a plan to open 2,000 restaurants across China. It ended up with five.

The restaurants were expected to generate $2 billion in revenue, but the company has quietly 'downgraded' those ambitions.

Mowi had big plans. Here is the opening of one of its "Supreme Salmon" restaurants in Taiwan in 2016.
Mowi had big plans. Here is the opening of one of its "Supreme Salmon" restaurants in Taiwan in 2016.Photo: Mowi
Published 12 January 2022, 05:01Updated 12 January 2022, 14:45
MowiRed LobsterFoodserviceFarmed salmonChina