Georgia-based SeaPak Shrimp & Seafood Co. rolled out a new campaign Tuesday with the message: “Chillax, you’ve got this.”
“Our new Chillax campaign underscores SeaPak’s commitment to acting as the gateway to everyday seafood consumption," said Megan Grinstead, director of marketing at SeaPak. "It was built around the key insight that dinner is one of the most-stressful times of the day."
SeaPak’s agency of record, Scout, created the campaign, which includes video ads to appear on media platforms such as Hulu, video on demand, Scripps Networks, MNIx, Clearstream.TV,
