Norway-based krill harvester Aker BioMarine’s feed ingredients business is officially launching as a new company on Monday.

The business – which was sold to US-based private equity firm American Industrial Partners (AIP) and Norwegian investment firm Aker Capital in July– will now go under the name Aker Qrill Company. The launch includes a new name, logo, and strategy for the business.

After the split from Aker BioMarine, Aker Qrill Company is focusing on feed only.