The Marine Stewardship council (MSC) and WWF just had a family argument in public, which is embarrassing enough, but the way the two groups tried to paper over it afterward stands out as yet another example of the MSC’s fear of criticism and the WWF’s confusing relationship with the eco-label group it founded.
The quick back story is this: A report prepared by WWF that was incredibly critical of the MSC's certification of Indian Ocean (IO) tuna fisheries was written about by the Times newspaper, exposing in all its splendor the family feud between the parent, WWF, and its offspring, the MSC.
Naturally
