Nissui’s Gorton’s, Alaska’s GAPP sign star chef in millennial marketing campaign

The Association of Genuine Alaska Pollock Producers (GAPP) said Wednesday it is partnering with the Gorton’s seafood brand and celebrity chef and TV star Antoni Porowski to create new Alaska pollock recipes targeting millennials. The project is funded by GAPP and is part of the group's second round of its North American Partnership Program, which is designed to promote Alaska pollock. “Antoni’s exuberance and mad chef skills will no doubt do just

Marketplace  intrafish.com 6 hours old

ASMI expands refreshed sockeye reach at Costco stores

, Megan Rider, ASMI's interim domestic marketing director, told IntraFish. Costco promoted refreshed Alaska sockeye salmon from Dec. 2018 through Jan..."Product of USA" on-pack labels, which Rider, said is important to consumers of Alaska brand seafood. "We are proud of the American jobs the Alaska seafood

Marketplace  intrafish.com 23 Apr 12:34 GMT

IntraFish Podcast: Salmon farming's $1 billion problem

Alaska pollock #20: Copper River chaos, Bye to Bodal and Bumble Bee chief, talking salmon in NYC #19: Investing in aquaculture innovation #18...market, Pacific Andes saga, Alaska salmon farming

Commentary  intrafish.com 23 Apr 05:51 GMT

Aquaculture company launches counter campaign against Patagonia 'Artifishal' documentary

Patagonia Provisions, the food division for outdoor apparel company Patagonia, sells wild salmon it says comes from fisheries in Alaska and Washington state

Aquaculture  intrafish.com 22 Apr 18:13 GMT

Former ASMI exec joins Chilean salmon farmer

Former Alaska Seafood Marketing Institute (ASMI) executive Victoria Parr has joined salmon farmer Verlasso as its new marketing director. Parr served for two years as ASMI's domestic marketing manager, where she worked to promote the Alaska seafood brand at US foodservice and retail outlets. She joined Verlasso on April 15, and has relocated from Juneau, Alaska, to Miami, Florida, she told IntraFish. Verlasso is part of the AquaChile group of

Careers  intrafish.com 22 Apr 14:47 GMT

Last Week’s Must-Read Seafood Headlines: Patagonia's salmon attack; shrimp shake-ups; political fall-out; and desert-farmed fish

last week, and inevitably shot to the top of our most read, with the news that Leonardo diCaprio's foundation was represented in a gathering of Alaska

NEWS  intrafish.com 22 Apr 05:44 GMT

NFI: Seafood is 'collateral damage' in US-EU trade war

Alaska pollock, frozen fillets of Pacific salmon, smoked Pacific salmon, frozen lobster, coldwater shrimp, scallops and squid. The EU’s preliminary list

Marketplace  intrafish.com 17 Apr 23:12 GMT

Patagonia trashing some wild salmon while it promotes its own salmon brand

, sells wild salmon and canned mussels. The company markets wild sockeye salmon from a community-based, in-river fishery on the Situk River in Alaska and

Fisheries  intrafish.com 17 Apr 17:33 GMT