AquaNor, one of the aquaculture industry's biggest trade fairs, will be taking place in 2021 regardless of the current global pandemic as the organizers introduce a new digital layer to the event.
The fair, whic his now scheduled for August 24 -27 in Trondheim Spektrum, will be held digitally and in-person, Nor-Fishing Foundation General Manager Kristian Digre said.
The organizers have already gained experience from running Nor-Fishing 2020 Digital and will use the feedback for AquaNor, Digre said.
"Adding a digital platform that runs in parallel will add value to the exhibitors, who will have more opportunities to profile themselves, and it will make it easier for visitors who for various reasons cannot physically participate to see what is happening in Trondheim," Diger said.
However, organizers are also wary of preserving the in-person factor of the fair.
"Most of all, we want a full-scale trade fair in Trondheim - and it will be if the situation has normalized in August next year," Digre said.
"Of course, we follow the coronavirus situation and the authorities' advice closely going forward and have taken into account various scenarios that may occur."
If the coronavirus worsens by then, the organizers will take the event fully digital.
