The cable network television ads feature “Wild Ben” Stein atop a raft in Alaska waters, sharing information about Alaska Seafood with his trademark deadpan delivery. The 15 and 30-second spots will air on the Food Network, with the goal of highlighting the abundance and sustainability of Alaska seafood, Laura Fleming, spokeswoman for ASMI, told IntraFish.
There are three different ads, one for all species of Alaska seafood, one focused on Alaska salmon and one on Alaska crab. They will air from Sept.