Whitefish

Meet the CEO who swapped soccer for seafood

After representing his country, this teenage protégé of a Manchester United legend chose a different goal: to start a company at the forefront of a major push in aquaculture.

“I have always thought that, at some point, humanity would succeed in farming cod,” says Ola Kvalheim, founder and CEO of Norwegian cod farmer Ode. Here, he stands near the company's processing plant in Vartdal, western Norway.
“I have always thought that, at some point, humanity would succeed in farming cod,” says Ola Kvalheim, founder and CEO of Norwegian cod farmer Ode. Here, he stands near the company's processing plant in Vartdal, western Norway.Photo: Robin Paxton
Editor in Chief, IntraFish.com
Published 1 April 2025, 07:10Updated 1 April 2025, 16:36
NorwayFarmed codRetailFresh seafoodAtlantic cod