Nutreco, Klaas Puul and novel feed suppliers crafted a plan to put a new kind of shrimp into retail stores. Here's how it came together.

The deal, signed this week, was 30 months in the making, one top Nutreco executive told IntraFish.

"Nutreco has the know-how to produce feed with novel ingredients at scale, but the demand from the retail pool has been lacking so forth," Nutreco's Corporate Sustainability Director Jose Villalon said.
"Nutreco has the know-how to produce feed with novel ingredients at scale, but the demand from the retail pool has been lacking so forth," Nutreco's Corporate Sustainability Director Jose Villalon said.Photo: Nutreco
Published 20 January 2023, 05:01Updated 20 January 2023, 14:42