US retailer Publix sees growth potential in land-based salmon, deepens ties with Atlantic Sapphire

For the category to scale, others will need to match Atlantic Sapphire’s level of investment, the retailer said.

Publix has seen increased customer demand for Atlantic Sapphire's Florida-grown salmon, particularly over the past year, as awareness and marketing efforts have ramped up.
Publix has seen increased customer demand for Atlantic Sapphire's Florida-grown salmon, particularly over the past year, as awareness and marketing efforts have ramped up.Photo: Atlantic Sapphire LinkedIn page
Published 28 July 2025, 13:05Updated 28 July 2025, 13:05
PublixGuy PizzutiAtlantic SapphireLand-based aquacultureLand-based salmon