Sea Smoked, a new UK-based brand of plastic-free smoked salmon, landed a listing with high-end retailer Booths both online and in stores.
The smoked salmon is sourced from Scottish salmon farmer Wester Ross and will be retailing at £4.85 (€5.40/$6.40).
Sea Smoked's packaging is 100-percent recyclable from its outer sleeve to bag and board. Also, 10 percent of the brand's profits go to ocean charities to help keep the sea clean.
Sea Chips is available at many major UK retailers including Ocado, Whole Foods Markets and Budgen's among others.