Dongwon's launch of a massive $168 million land-based Korean salmon farm has been carefully planned, with the involvement of local government and the signing of a MOU with Salmon Evolution timed to reap the most value from the Korean salmon market.

The 20,000 metric tons of Atlantic salmon set to be produced from the first phase of the farm will serve purely the domestic market, a senior executive at the firm told IntraFish, but the price point at which the company will sell the product is the one element yet to be decided.