Clive Avins of Mitsubishi.

Clive Avins, who has served as Mitsubishi's seafood department manager for over two decades, has taken on the role of commercial controller of chilled and frozen seafood at Liverpool-based subsidiary Princes Limited.

Avins took the role in July of this year, according to LinkedIn.

Princes recently overhauled its logo and packaging in a full rebranding of the group that cost the group £5 million ($5.9 million/€5.4 million).

Among Mitsubishi's seafood holdings is Norway-based salmon farmer Cermaq.