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New Zealand King Salmon hires alternative food expert to lead US retail expansion

Executive has previously worked for major alternative US health food brands including Coconut Bliss and Laird Superfood.

New Zealand King Salmon is making an aggressive push into the US market with its Regal brand.
New Zealand King Salmon is making an aggressive push into the US market with its Regal brand.Foto: New Zealand King Salmon
Published 17 February 2021, 01:58Updated 21 February 2021, 20:05
Plant-Based SeafoodNew Zealand King SalmonRetailFarmed salmonKing salmon