Bumble Bee Seafoods has hired Alex Drew as its new vice president of customer development and strategy.

Drew brings more than 20 years of experience in consumer packaged goods (CPG). His prior leadership role was with the popular vaping company Juul Labs, where he was head of sales operations and analytics.

He has also previously served as the senior sales director for strategy with Anheuser-Busch and as a senior manager for Kellog's Kashi cereal brand.