FreshDirect loves the Verlasso salmon it began selling exclusively Sept. 28.

The AquaChile product is “harmoniously raised,” a newly minted approach to sustainable aquaculture.

The fish swim in low-density pens and are raised on feed that reduces the feeder-fish to fish-produced ratio from four-to-one to one-to-one. Its ability to address what many call the most important issue in sustainable fishing – too much dependence on feeder fish – has turned heads in the industry, and customers flocked to it the moment it hit the market.

Verlasso