High Liner Foods’ Icelandic Seafood brand manager Jim Papadakis expects the company’s new South Paws Hush Puppy Coated Seafood to be the leading product line underneath the Icelandic brand next year, but will it be able to pull that off?
Papadakis told IntraFish the product is “unique enough that it could go anywhere,” but is mainly geared toward low-cost restaurants, where seafood is often absent from menus.
But low-cost quickservice restaurants are not famous for taking to seafood. The nation’s biggest quickservice restaurants are far from famous for their seafood offerings.