Friend of the Sea on Alaska salmon: national certifications not ‘credible’

International third party certification schemes, such as Friend of the Sea or the Marine Stewardship Council (MSC), are the only ones reliable in their methodology, said Paolo Bray, director of Friend of the Sea.

Speaking in response to the announcement that parts of the Alaska salmon fishery are to withdraw from MSC certification, Bray told IntraFish he doubts the credibility of such schemes.

“National self certifications could be truthful, but they are not credible internationally and not trusted by consumers,” he said.

However,