Experts: Germany in dire need of seafood brands, marketing, advertising
Producers call for action after findings in new study on stagnating German seafood market.
Panel discussion (from left to right): Andreas Maak, MD at Laschinger Seafood; Jurgen Pauly, category manager at Globus; Kathrin Runge, marketing director at Gottfried Friedrichs; Felix Ahlers, CEO at Frosta; Robert Augustin, head of new business and marketing at Appel Feinkost. Photo: Norwegian Seafood Council
