Most frozen and shelf-stable seafood products at UK retail stores have enjoyed a healthy sales bump in the past few months as a direct result of the COVID-19 pandemic and the resulting changes in consumer buying habits.

Canned salmon, however, is bucking this trend and has actually lost ground, according to recently released retail sales figures from Nielsen.

Sales of canned salmon – typically wild pink or red salmon – fell 6 percent in terms of volume to 4,688 metric tons over the 52 weeks ended July 11.