Norway battles fake news in US salmon market

While the US market for salmon from Norway is growing, a negative perception surrounding farmed fish has not diminished.

The Norwegian Seafood Council's US office is striving to teach US consumers about the country's aquaculture practices.
The Norwegian Seafood Council's US office is striving to teach US consumers about the country's aquaculture practices.Foto: Norwegian Seafood Council
Published 28 January 2019, 09:10Updated 28 January 2019, 13:02