“Seafood is the new oil” is a popular slogan used on festive occasions both by politicians and industry leaders. Is this really true or is it empty rhetoric? Data is also the new oil, says the Economist magazine. A whole lot of things are actually the new oil according to different people.

But “seafood is the new oil” still strikes a very strong cord in Norway. Maybe because we need it as the “old oil” is in decline. We have started occasionally dipping into the oil fund instead of steadily pouring large amounts of cash into it.