Just call it 'Scottish Salmon': industry wins approval to simplify key marketing label

By dropping the word 'farmed', Scottish salmon is better protected against 'food fraud.'

"It is vital that we take steps to protect our premium product from food fraud," said Tavish Scott, CEO of Salmon Scotland. — "It is vital that we take steps to protect our premium product from food fraud," said Tavish Scott, CEO of Salmon Scotland.Photo: Salmon Scotland

Dominic Welling

Correspondent

Scotland Salmon Scotland Farmed salmon Tavish Scott Labeling

Published 4 April 2024, 12:36Updated 4 April 2024, 13:17