US-based Fortune International appointed Ian Navarro as the company's first chief marketing officer.

Navarro previously served as the COO and senior vice president of sales at What Chefs Want, a specialty foods distributor in Louisville, Kentucky. Prior to that, Navarro oversaw regional sales at Atlanta Foods International.

Navarro will lead all aspects of Fortune’s marketing, including brand and performance marketing, e-commerce, product development, and client relationship management.

"He will also work closely with Fortune’s acquisitions to develop a single marketing plan for Fortune Fish & Gourmet, as well as support sourcing and distribution teams to ensure that innovation within product and supply chains meet client needs," the company said in a press release.