Processing

Meet the new Peter Pan Seafood: The 123-year-old Alaska giant revamps brand for value-added launch

The new look is aimed at matching the company's new strategy and move into the modern era, the owners say.

A classic Peter Pan Seafood canned salmon label. The company is getting a facelift to match its new mission.
A classic Peter Pan Seafood canned salmon label. The company is getting a facelift to match its new mission.Photo: Peter Pan
Peter Pan SeafoodsAlaska salmonRodger MayBristol BayMaruha Nichiro
Published 17 December 2021, 14:24Updated 20 December 2021, 13:32