It wasn't a hard decision for Kristine Hartmann to accept the role of new development director at SalMar Aker Ocean.

"The position hits on three points I am passionate about," Hartmann told IntraFish.

The first, she says, is to produce more sustainable food for a growing world population; the second is to be involved in building a new industry; and the third is about her commitment to sustainable food models, which, she says, was the main reason she started working at Aker BioMarine, where she spent close to nine years.