Americans eat more shrimp than any other seafood species — so it’s only fitting that the US has a National Shrimp Day — May 10, to be exact.

SeaPak, the nation’s top specialty shrimp brand, began celebrating the holiday a bit early. It started sharing shrimp recipes, coupons, a how-to cooking video and Facebook giveaway on May 1. When visitors commented on SeaPak’s National Shrimp Day Facebook post, they were automatically entered into a drawing for free gift cards.

“We began rolling out National Shrimp Day festivities ahead of schedule this year and, during this final countdown to May 10, we’re inviting all shrimp-loving families to visit our online HQ and join the celebration,” said Daryl Miller, SeaPak director of marketing.