UK frozen fish outlook buoyant as new customers remain onboard

Higher sales are driving greater retailer investment in the frozen aisles.

Consumers are sticking with frozen products after the pandemic. — Consumers are sticking with frozen products after the pandemic.Photo: Birds Eye/Iglo/Nomad

John Evans

Frozen fish Frozen Seafood British Frozen Food Federation Rupert Ashby

Published 7 February 2024, 09:09Updated 7 February 2024, 14:12