'The best of what we do': Mowi’s branded UK rollout hits as salmon retail sales soar

Fresh salmon spend in the UK has jumped 16 percent in the last two years, with online sales in particular taking a much larger chunk of trade.

Mowi's branded Scottish salmon fillets, recently launched across Sainsbury's stores in the UK. — Mowi's branded Scottish salmon fillets, recently launched across Sainsbury's stores in the UK.Foto: Sainsbury's

Dominic Welling

Published 13 April 2021, 05:19Updated 13 April 2021, 12:09

Mowi Consumers Farmed salmon Smoked salmon UK