Salmon farming giant Mowi’s launch of its premium consumer brand in UK retailers last month is a “natural progression” for the company at a time when salmon sales in the UK are booming.
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'The best of what we do': Mowi’s branded UK rollout hits as salmon retail sales soar
Fresh salmon spend in the UK has jumped 16 percent in the last two years, with online sales in particular taking a much larger chunk of trade.
13 April 2021 5:19 GMT
Updated
13 April 2021 12:09 GMT
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