Sykes Seafood's accelerated e-commerce pivot delivers surprise sales growth

Group's new e-commerce strategy paid dividends in the third quarter, but fresh lockdowns are poised to weigh on operations.

UK frozen seafood wholesaler Sykes Seafood launched its E-commerce platform in September.
UK frozen seafood wholesaler Sykes Seafood launched its E-commerce platform in September.Photo: Sykes Seafood
Published 12 November 2020, 08:40Updated 1 February 2021, 15:37
E-commerceonline tradingUnited KingdomShrimp