One of the world's biggest seafood companies is re-branding

The 110 year old company is officially take on a new but familiar name and adopting a new brand.

Nissui President Shingo Hamada is behind the move to update Nissui's image in line with activities and a greater concern with sustainability in the Japanese market and beyond. — Nissui President Shingo Hamada is behind the move to update Nissui's image in line with activities and a greater concern with sustainability in the Japanese market and beyond.Photo: Nissui

Rachel Mutter

Published 22 April 2022, 14:02Updated 22 April 2022, 14:02

Nippon Suisan Kaisha (Nissui)Japan Earnings Branding