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Mowi continues worldwide salmon brand push with Italian market launch

The salmon farming giant's rollout of its branded products has stepped up a gear in recent months, as the company continues its worldwide push.

Initially, the company is launching two new lines in the country: “MOWI Signature” for smoked salmon and “MOWI Gourmet” for fresh salmon.
Initially, the company is launching two new lines in the country: “MOWI Signature” for smoked salmon and “MOWI Gourmet” for fresh salmon.Foto: Mowi Italy
Published 27 May 2021, 05:30Updated 27 May 2021, 11:58
MowiItalyFarmed salmonSmoked salmonCoop