Land-based trout producer secures first international retail contract

In addition to LuLu, Finnforel has also secured partnerships with two major domestic retail chains where it "soon" will launch.

Finnforel CEO Nora Hortling said the company must be intentional in how it communicates the story behind its production model.
Finnforel CEO Nora Hortling said the company must be intentional in how it communicates the story behind its production model.Photo: Finnforel
Published 4 September 2025, 12:54Updated 4 September 2025, 12:54
FinlandUnited Arab Emirates (UAE)Middle EastLand-based aquacultureLand-based salmon