Frozen salmon sales surpass $1 billion in US supermarkets

Sales in the segment outpaced the fresh sector in terms of percentage growth.

Both fresh and frozen seafood sales at US supermarkets lost ground in June, slipping 1.5 percent and 2.5 percent, respectively, in volume sales compared to June 2024, according to new data from Circana, analyzed by Texas-based 210 Analytics. The results for key species salmon and shrimp were mixed.
Both fresh and frozen seafood sales at US supermarkets lost ground in June, slipping 1.5 percent and 2.5 percent, respectively, in volume sales compared to June 2024, according to new data from Circana, analyzed by Texas-based 210 Analytics. The results for key species salmon and shrimp were mixed.Photo: Shutterstock
Published 14 July 2025, 17:56Updated 14 July 2025, 17:56
Farmed salmonWild salmonRetailKrogerAlbertson's