Sushi megasupplier True World Foods shifts strategy to meet demand for sustainable seafood

Though sustainability is not at the front of mind for most sushi restaurants and consumers, that is starting to change, prompting the group to embrace MSC and other alternatives.

Lance Schultz, a national account manager at True World Foods, speaks at an MSC event held in Seattle in November 2019.
Lance Schultz, a national account manager at True World Foods, speaks at an MSC event held in Seattle in November 2019.Foto: Rachel Sapin
Published 9 December 2019, 05:01Updated 10 December 2019, 01:07
sushiTrue World FoodsSustainabilityMarine Stewardship CouncilSockeye salmon