Royal Greenland's sales into China now exceed €100 million ($113.7 million), but CEO Mikael Thinghuus sees this as just the tip of the iceberg for the company.

"Our experience is that there is a great number of educated, affluent Chinese willing to pay for high-quality seafood," Thinghuus told IntraFish. "This figure is going to grow."

Sales in Asia for the group have climbed from around 12 percent six to seven years ago to reach around 27 percent today, and Thinghuus said that will likely climb.